Ball State "We Fly"
I designed various supplemental graphics, including Instagram stories and Twitter images, to promote the November 2017 launch of Ball State University's brand campaign, "We Fly."
Ball State University
Social Media Graphics
Optimized for Facebook, Twitter, Snapchat, Instagram and LinkedIn
I designed an advertising strategy and creative executions to support Pop-Tarts' entry into the Japanese market.
PRSSA NAtional Conference Social Media
30 Days of CC Social Media Campaign
I created content for the 2016 PRSSA National Conference in Indianapolis, a yearly conference for public relations students from across the world with an attendance of more than 1000. This project involved both pre-scheduled social media content and live-tweeting events during the five-day conference.
This award-winning social media campaign served as a brand awareness and internal promotional campaign. The month-long project focused on Cardinal Communications' clients, members and the experiences key stakeholders had with the agency. Twitter was the most-used social media platform for the campaign, but Facebook and Instagram complemented it.